worldwide data collection
Data collection experience spanning the globe.
custom Designed research Methods
Best in class methodologies designed specifically for you.
industry leading statistical analysis
The world’s most advanced analytical techniques.
Design Focused
data visualization
Designed for efficient knowledge transfer.
The Science of Business
Experience the Sunseed difference; an achievement in the pursuit of knowledge and development in scientific technique and business strategies. Sunseed delivers authentic discoveries and unparalleled customer insights.
Full-Service Market Research Consulting
Unlocking Decades of Research Expertise for All
Our team is exclusively composed of seasoned market researchers, providing invaluable peer support for those with extensive experience and offering up-and-coming researchers the benefit of over 100 years of collective wisdom.
We provide strategic market research, consulting, and high-capacity research management to help your business uncover valuable insights. Our talented market research consultants and data scientists are skilled in using market research to uncover patterns lodged in complex data.
When you’re ready to start, we will do whatever it takes to make sure your market research is successful. From a completely custom market research design to ongoing best practice guidance, we’re here to help.
Market Research Methodologies
Sunseed Research will transform what you know about your customers and your market. To accomplish that goal, the Sunseed Team has developed a Comprehensive Portfolio of Business Science Methodologies, each having a dynamic client-focused research experience.
CUSTOMER SEGMENTATION
Identify, understand, and attract.
BRAND MANAGEMENT
Take your brand to its next level.
PRODUCT OPTIMIZATION
A new evolution in product research.
CUSTOMER EXPERIENCE
Exceed your customers’ expectations.
market research
noun: market research; modifier noun: market-research
1. the action or activity of gathering information about consumers’ needs and preferences.
Client Testimonials
Hear from our incredible clients.
Expansive Industry Knowledge
Sunseed provides a world of research experience spanning geographic and industrial boundaries.
Identifying the patterns that help businesses grow.
Market Research Data Scientists on a mission to fuel business growth.
Navigate complex business issues.
Effective translation of business questions produces exceptional market research design.
Translate objectives into research methodology.
Customized research designed to inform more strategic decision-making.
Harvest authentic customer insights.
Advanced analytical experience that is honed and precisely focused to cultivate rich insights.
Uncover your data’s story.
Complex statistical data visualizations designed to be accessible and actionable.
Lead with Confidence
Learn How Sunseed Uses Discrete Choice and Conjoint Models to Simulate Real-World Consumer Behavior.
The Sunseed Impact. Across industries.
Sunseed’s innovative primary research insights guide how people perceive their customers — because our consultants work with teams that span organizational structures, industries, and demographics we are able to craft custom research methodologies that are as easy to understand as they are actionable.
CASE STUDY: Winning in higher education using research and insight
The need for a differentiated and effective messaging strategy in higher education is more important than ever before. At Purdue University there is an ongoing desire to understand the audiences it serves through research and insight.
In 2022, Purdue University and Sunseed Research partnered to understand how the university’s brand pillars resonated with its audiences, how this changed at different points in the decision-making journey and how they could best optimize
messaging for the future.
Bring your data to life.
Uncover your data story with Sunseed.
Every research project we deliver uses stunning multi-dimensional data visualizations to communicate a precise visual story. Indeed, visualizing information isn’t just a deliverable; it’s a critical step in our analytical process.
Sunseed Research transforms what you know about your customers and market. You will understand how far your brand can go, how the market perceives you and your competition, where the market is headed, who your customers are and their needs, the precise path for purchasing your product, and your product’s optimal configuration and price point.
Whether you want to boost sales, find more customers, or improve your customer experience, Sunseed Research will create the right strategy to find the information you need to maximize your results.